Our difference
mba-backed consulting + icf-certified coaching
Consultants help you with a project plan
Coaches help you overcome limiting beliefs
Consultants help you with a project plan
Coaches help you overcome limiting beliefs
What by When
helps you with both
helps you with both
You have an idea you want to make real
Professionally, I want to...
start a coaching business
choose appropriate software and tools for business operations
plan and execute digital marketing campaigns
track expenses and revenue streams
have better technical Infrastructure for my business
understand the profitability of my business
define roles and responsibilities within my team
gather customer feedback for continuous improvement
analyze competitors' strengths and weaknesses
scale through processes
confront my boss
complete a cross-team project in my organization
extra lift for a project I’ve already began
pitch a new project to a group of stakeholders
plan for an upcoming event
gain better visibility into my team’s activities
Personally, I want to...
know what my next move is
understand why I feel like I’ve lost control
get a handle on my time
be as happy as I used to be at work
have more time for the things I love
make a change but don’t know how or when
find motivation
start a business
learn to code
build a garden
start a new career path
create a self-service woodshop
get my masters degree
improve my resume
get more organized
write a book
produce music
move somewhere new
So why isn’t it happening?
You have an idea you want to make real
Professionally, I want to...
start a coaching business
choose appropriate software and tools for business operations
plan and execute digital marketing campaigns
track expenses and revenue streams
have better technical Infrastructure for my business
understand the profitability of my business
define roles and responsibilities within my team
gather customer feedback for continuous improvement
analyze competitors' strengths and weaknesses
scale through processes
confront my boss
complete a cross-team project in my organization
extra lift for a project I’ve already began
pitch a new project to a group of stakeholders
plan for an upcoming event
gain better visibility into my team’s activities
Personally, I want to...
know what my next move is
understand why I feel like I’ve lost control
get a handle on my time
be as happy as I used to be at work
have more time for the things I love
make a change but don’t know how or when
find motivation
start a business
learn to code
build a garden
start a new career path
create a self-service woodshop
get my masters degree
improve my resume
get more organized
write a book
produce music
move somewhere new
So why isn’t it happening?
It’s all in your head!
Idea execution is all about action, but the way the two hemispheres of the brain work impact how we act. Neuroscientist Jill Bolte Taylor helps us understand why:
While your Left brain is going to structure, it will also scare you with all the reasons you can't do it.
The Left Brain
holds language
Places us in time
Picks warning details from past & idealizes future
Holds Emotions about
past or future
Your right brain brings creativity, fearlessness, sense of well-being. It also doesn’t care about deadlines
The Right Brain
Right Here Right Now
No Ego Awareness
Thinks In Pictures
Accessible Sense Of Peace
But dividing it left and right isn’t quite the whole story, Dr. Jill further segments the brain into quadrants.
There are 4 Brain characters uniquely contributing to your idea
Your Organized Self
Character 1 creates order with external world
In Left-Thinking
C1 Brain
Creates order and structure
Looks to control people, places, and things
Defines ideas of right and wrong
C1 Thoughts
"How do I execute?"
"I need a plan!"
"What app can I download?"
Your Peaceful Self
Character 4 finds deep inner peace
In Right-Thinking
C4 Brain
Restores energy (1-3 deplete energy)
Opens to what is great than "I"
Imparts unconditional love
C4 Sensation
Invitation to meditate or pray
Drive for solitude
Complete acceptance of what Disregard of time
Your Reactive Self
Character 2 processes past emotion to heal
In Left-Feeling
C2 Brain
Initiates fight-flight-freeze
Never matures
Blames others and self
Won't find resolution with another Character 2
C2 Thoughts
"This will end in failure"
"I am scared this won't work out!"
"I can't do it because ."
Your Creative Self
Character 3 is go go go, do do do
In Right-Feeling
C3 Brain
Feels this moment right now
Experiences and explores the world as it is
Doesn’t worry about rules or the past
C3 Sensation
The urge to experiment
The energy to involve others
The openness to new experiences
The receiving of original ideas
Bringing your idea in to the world requires action from all four characters.
How are you going to bring your 4 characters together
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On Your Own
Balance your characters with help from multiple resources
With WxW
Get help with more than one character from a single resource
specialized
consultant
consultant
specialized consultant
Offers expert advice and solutions tailored to specific industries or subjects, helping individuals address unique challenges and optimize performance.
consultant
consultant
Consultants offer specialized expertise, providing advice based on client assessments.
Mentor
MENTOR
Mentors focus on mentees training, education, or career goals. They provide advice and feedback for skill development and career advancement.
Coach
coach
Coaches facilitate a process that helps clients access their inner wisdom and take inspired action rather than drive themselves externally.
"When we understand which cells manifest which of our abilities, the more power we have to choose who and how we want to be in any moment."
Spiritual
Director
Director
Spiritual Direction
Meditation, journaling, religious counseling, and other mindful activities prosper spiritual direction.
Therapist
trauma
therapist
therapist
